The Speaker's Reel: How to Create a 90-Second Video That Gets You Booked
Event organizers make booking decisions fast. They have a short list of speakers, a budget, and a deadline. They will spend, on average, less than three…
Apr 14, 2026
Building an Author Platform on Instagram: The Reading Recommendation Strategy That Grows Your Audience
Recommend other books in your genre. Constantly. Generously. Bookstagram and BookTok audiences follow people who curate great reading lists — readers...
Apr 3, 2026
Author Collaboration on Social Media: How Co-Promotion With Other Writers Actually Works
Newsletter swaps, Instagram takeovers, and joint BookTok campaigns can drive 200+ clicks per swap. Here's how author collaborations actually work — with specific platforms, formats, and results you can expect in 2026.
Mar 19, 2026
Why Self-Published Authors Should Stop Marketing Their Book and Start Marketing Themselves
The self-published author's default marketing approach goes something like this: write book, publish book, post "my book is available now" to every...
Mar 15, 2026
LinkedIn for Executives: The 3-Post-Per-Week System That Builds Authority Without a Ghost Writer
Most executives who want to build a LinkedIn presence run into the same problem: they don't have time to write content, so they either hire a ghostwriter…
Mar 11, 2026
Social Media for Authors: How to Build a Readership Before Your Book Launches
The authors who sell on launch day built their audience for six months before it. That's the uncomfortable truth most self-publishing guides bury in...
Feb 27, 2026